Course Description
This course illustrates how brands influence decisions. There are two focuses to this course: 1) how a marketer uses their brand to influence purchasing decisions in a multitude of spaces (cyberspace, events, venues, retail stores), and 2) how an individual uses self-reflection to build their personal brand (using social media, appropriate communication mediums and networking tools) to help with professional aspirations.
Additional Information
16180
Course Hours
42
Section
F02
Secondary Course Name
AWD4M
Instructional Location
Bowmanville H.S.
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